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These SMS contains any sales & marketing activity, You can send to your prospects and clients for the promotion of your business or services.
Transactional messages are the ones which are considered important for the users. In simple words, it can also be referred to as Service messages.
SMS API (Application Program Interface) is nothing but it is a bridge which communicates between the Bulk SMS Gateway and your software or application for having an alert SMS sent automatically as in when it is required.
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